India's logistics sector is no longer just a support service. It directly drives business growth. The market is expected to cross USD 380 billion by 2027, and 3PL companies are growing fast due to e-commerce, D2C brands, and multi-city distribution. As supply chains expand, outsourcing logistics is no longer optional. It has become a strategic decision.
But many businesses still face problems even after hiring a 3PL. Such as:
- Orders get delayed during peak season.
- Inventory numbers don't match system records.
- Transport bills include hidden charges.
- Returns pile up without proper tracking.
The problem is not outsourcing. The problem is choosing the wrong partner.
Selecting the right 3PL company in India is not about who offers the lowest storage rate. It affects your working capital, delivery timelines, customer satisfaction, and expansion plans. A strong 3PL improves order accuracy, reduces delays, and gives you clear operational data. A weak 3PL silently increases costs and slows your growth.
If you are a founder, supply chain head, or a growing D2C brand, this decision cannot be casual. It needs structure. This guide provides a helpful checklist for evaluating a 3PL partner in India.
What Is A 3PL Company?
The 3PL company manages various supply chain and logistics processes of a business. It allows a business to focus on core activities like product development and exploring new markets.
When a person starts their business, they can manage storage and do product delivery on time. However, as the order volume increases, it faces challenges in storing products. Again, late delivery of products can cause an adverse reputation for the brand in the market. So most of the businesses do a partnership with the best 3PL companies in India. The company manages numerous things like storage, B2B transportation, and delivery. It even reduces the cost of the business.
Types of Services Offered by 3PL Companies
The best 3PL companies in India offer various services. They are in the list below.
1. Warehouses
The best 3PL companies in India offer secure warehouses. These warehouses have CCTV surveillance for almost 24 hours. They use technology like WMS to optimize the entire warehouse layout and keep products in their proper locations. Again, the warehouse has trained, skilled staff to handle, pick, and package products.
2. Transportation
The 3PL companies in India transport inventory by rail and road. Again, these companies use advanced software, such as a transport management system, to find the best, fastest route for product delivery.
Most of the 3PL companies deliver products as soon as they receive information regarding ordered products. Faster delivery can enhance customer satisfaction and control costs.
3. Order Fulfillment
The 3PL companies in India immediately receive product details whenever a customer orders any product. The Company's staff picks the product, performs thorough packaging, and hands it over to the shipper. The shipper finally delivers the product to the customer.
4. Inventory Management
It is a process of tracking inventory in the warehouse, which can include raw materials, finished goods, and work-in-progress. Today, most of the 3PL companies in India use advanced software like a warehouse management system for tracking stocks and avoiding problems of overstocking and understocking.
5. Return management
Some customers do not like the ordered product and place a return request. The staff of the 3PL company in India picks up the product and brings it back to the warehouse. The returns management team inspects the product thoroughly and then decides whether to restock, recycle, or refurbish. The best 3PL companies in India offer quick refunds to enhance customer satisfaction.
Difference Between 2PL,3PL and 4PL
| Feature | 2PL | 3PL | 4PL |
| Primary role | Transportation provider | Provides warehousing, inventory management, transportation and order fulfilment services. | Provides an end-to-end supply chain and logistics effectively. |
| Usage of technology | Basic tracking | It uses technology like a warehouse management system and a transport management system. | It uses AI, advanced data analytics and machine learning to optimise the supply chain and logistics of a business. |
| Best to use | Business requiring shipping. | Growing e-commerce and retail brands can partner with a 3PL company. | Large enterprises with a complex supply chain can partner with a 4PL company. |
Why Choosing The Right 3PL Matters In India?
1. India's Multistate GST Compliance
If a business has a warehouse in different states, it should register for GST in each state. It must generate an e-way bill while transporting goods from one state to another. A business may face penalties if it cannot handle the GST compliance properly. A good 3PL company in India understands GST rules, handles tax documentation, and reduces the risk of penalties.
2. Tier 2 And Tier 3 Expansion
Earlier, most of the online sales were happening in tier 1 cities. However, now online shopping has increased in tier 2 and tier 3 cities. The 3PL companies in India have warehouses in various regions of India. Hence, they can deliver products either on the same day or on the next day to customers and enhance customer satisfaction.
3. E-commerce Penetration Growth
The e-commerce sector in India is growing rapidly. Customers today expect their ordered products to be received as soon as possible. The 3PL companies in India have warehouses in various cities in India. They use advanced software and choose the most efficient route for product delivery.
4. Interstate Transport Complexity
Many businesses face challenges while moving goods from one state to another. Interstate transport is quite complex because of various reasons like traffic congestion, the E-way bill, documentation, and compliance checks. For example, heavy traffic or bad weather conditions can slow down product delivery and make customers unhappy. Best 3PL companies in India plan routes effectively, manage documentation, and transport goods smoothly to various states of India.
Step-by-Step Framework To Choose The Best 3PL Company In India
1. Access Your Business Requirements
Businesses need first to understand their logistics requirements and then choose the best 3PL company in India.
Here are a few ways in which businesses can access their requirements.
B2B or B2C
B2B usually deals with bulk and heavy orders. A business transports products to another business, like retailers or wholesalers. There is no involvement of customers here.
B2C usually deals with a high number of small orders. The business delivers end products to the customer.
The business should first assess its type, i.e., B2B warehouse or B2C model, and then choose the 3PL company in India accordingly.
D2C Brand Or Marketplace Seller
Businesses should clearly assess how they are going to sell products and then choose a 3PL company accordingly.
D2C brands usually have their own website or app, and they sell products directly to customers. These brands usually want a 3PL company in India that offers customised packaging and strong customer service.
Marketplace sellers sell their products through third-party platforms like Amazon and Flipkart. Limited customisation is possible here. If a business is a marketplace seller, it should choose a 3PL company in India which integrates well with third-party platforms and provides quick delivery to customers.
If a business sells its products on its app or website and through online marketplaces like Amazon and Flipkart, it should choose the best 3PL companies in India that offer omnichannel fulfillment services.
Order Volume
The business needs to assess its order volume, i.e., how many products it ships per day, per week, or per month, and choose the 3PL company in India accordingly.
Order volume directly affects the warehouse space and staff requirements for picking and packaging products. If the business has 200 to 2000 orders per day, it chooses a 3PL company with an organised warehouse and proper inventory visibility.
Simultaneously, if a business processes more than 2000 orders per day, it should choose a 3PL that uses advanced technology, such as a warehouse management system.
Peak Season Consideration
Order volumes usually increase during peak seasons and holidays. A business should choose the 3PL company in India which can handle higher order volumes, especially during peak seasons like Diwali and Dussehra.
SKU Complexity
Businesses should assess the type of products they will sell and whether they are similar or highly varied. If a business deals with more product types, colour batches, and variations, then it has higher SKU complexity. It should select a warehouse that uses an advanced warehouse management system for managing inventories.
Temperature Sensitive Goods
If a business deals with pharmaceuticals, chemicals, or food products, then it should partner with a 3PL company in India that has a temperature-controlled facility or cold storage.
Multilocation Distribution
A business needs to first decide whether to ship products within the state or to different states and choose a 3PL company accordingly. For instance, if the business needs to transport products to various regions, then the 3PL company should have warehouses in various locations in India.
2. Evaluate Industry Experience
Different industries have different storage and handling requirements. For example, if we talk about fast-moving consumer goods, then they are low-cost and sell very quickly. A business needs to choose a 3PL company in India which provides fast order fulfilment services and delivers either on the same day or the next day to the customers.
Simultaneously, if a business deals with vaccines and medicines, then it should partner with a 3PL company that has a temperature-controlled warehouse for storage. Again, the warehouse should follow GST compliance, proper documentation, and audit readiness.
If a business manages automotive parts, then it should choose a 3PL company in India that manages high SKU complexity and supports reverse logistics for defective parts.
3. Check Technology And System Integration
WMS Capability
A business should choose a 3PL company in Delhi that uses technology like a warehouse management system. It optimises the entire warehouse layout and tracks stock in real time to avoid issues such as overstocking and understocking.
API Integration
API integration connects the business website to the 3PL company in India. Let us discuss with an example: when a customer orders a product from a particular business website, the API automatically sends the order details to the 3PL company's warehouse.
Real Time Tracking
Real-time tracking allows a business to check the live status of its inventory and shipments.
Batch Tracking
Batch tracking prevents expired products from being shipped. A business needs to choose a 3PL company that provides batch tracking.
4. Location Network And Coverage
Warehouse location
The location of the 3PL warehouse directly affects the business's freight costs and delivery speed. A business should choose the warehouse of the 3PL company that is closer to the target markets. For example, if the warehouse is in the NCR region, it can easily serve northern India, such as Haryana and Uttar Pradesh.
Simultaneously, the 3PL warehouse in Mumbai can easily and seamlessly deliver goods in the entire states of Maharashtra and Gujarat.
A warehouse in Kolkata can deliver goods faster to the eastern and the North East region.
A warehouse in Hyderabad can effectively deliver goods to central and southern India.
PTL/FTL Capabilities
A business needs to choose a 3PL company that offers both part-time truckload and full-time truckload operations.
The 3PL company should choose PTL transport when the shipments do not cover the entire truck. It chooses FTL when the shipments cover the entire truck.
5. Scalability And Flexibility
- Seasonal Spike Handling: Product demand in certain businesses increases during specific seasons. The business needs to evaluate whether the 3PL company can scale its workforce quickly. The best 3PL company in India prevents stockouts and delivers products to customers on time, even during peak seasons.
- Festive Demand Management: E-commerce companies often experience order spikes during festive seasons. The business needs to ensure that the 3PL provider does faster order processing during festive seasons.
- Warehouse Expansion: The business needs to ensure that the 3PL provider increases capacity as order volume increases in the future.
- Multiclient VS Dedicated Warehouse: There are usually two types of warehouses, i.e., multiclient and dedicated. A multiclient warehouse means various businesses share the same warehousing space. Dedicated warehouses are only for one business. Businesses can select according to their order volumes and spikes.
6. Cost Structure Transparency
A business should understand the pricing model before choosing the 3PL company in India.
- Storage Costs: The business needs to understand how the 3PL company charges for storage, i.e., per pallet or per square foot.
- Handling Charges: It includes charges for picking, packaging, and labelling. The business needs to determine whether the 3PL company charges per unit or per shipment.
- Inward/Outward Charges: Inward charges include the costs of receiving goods and quality checking. Outward charges involve the cost of picking, packing, and dispatching.
- Value-Added Services: 3PL companies charge for services such as kitting, labelling, and custom packaging.
7. SLA & Performance Metrics
Good 3PL companies in India must commit to service level agreements.
- Order Accuracy: It measures how many orders a 3PL company ships without errors.
- Damage Rate: It measures the percentage of inventory that is damaged while stored in warehouses or during handling.
- Return Processing: It measures how quickly the 3PL company processes return items.
8. Compliance And Certifications
Compliance can directly affect tax exposure and legal safety.
- GST Compliance: The 3PL company should maintain GST compliance across all its warehouse locations.
- Fire Safety Compliance: All the warehouses of the 3PL company should follow fire department regulations and hold a fire NOC certificate.
- ISO Certification: The warehouse should have ISO certified quality management processes.
Red Flags To Avoid When Selecting A 3PL
- If a 3PL company in India does not use advanced technology like WMS, then it can lead to errors and cause problems of understocking.
- If a 3PL company has poor reviews and testimonials, then businesses need to consider it as a red flag.
- If a 3PL company provides services at extremely low cost, it indicates that it does not use advanced technology and will deliver products to customers late.
- If a 3PL company promises order accuracy and dispatch timelines verbally, then it is a red flag.
Comparison Local VS National 3PL Provider
| Aspect | Local 3PL Provider | National 3PL Provider |
| Cost | Lower | Higher |
| Coverage | Limited to local places. | It delivers products effectively in various regions of India. |
| Scalability | Moderate scalable | Highly scalable |
| Technology | Basic. It may not use advanced software. | It uses advanced software like WMS. |
Future Trends in 3PL In India
- Hyperlocal and same-day delivery
- Automation and robotics
- Expansion in temperature-controlled facilities.
Final Words
The best 3PL companies in India offer a range of services, including warehousing, inventory management, order fulfillment, and reverse logistics. They even use advanced software and robotics to speed up a business's order fulfillment process. However, there are numerous 3Pl companies in India. Businesses may find it challenging to find the right one. They can consider factors such as scalability, cost structure, and access to technology, and then search for a good 3PL company in India.