The end-of-season sale (EOSS) is a win-win situation. While the average Indian shopper looks at it as an opportunity to go easy on their pocket, eCommerce businesses find a way to clear out their seasonal inventory. However, this profitable trade-off is not possible without the assistance of supply chain companies in India.
Just like the festive season, the end-of-season sale attracts bulk orders, putting pressure on the staff and resources of a business. Hence, the way businesses manage their supply chain operations proves to be the major determinant of whether or not they meet their sales targets.
Warehouse Logistics decisions play a significant role in firms expanding their consumer base and shattering sales records. This is why competent eCommerce businesses ensure that they keep up with EOSS trends among shoppers as well as among third-party logistics in India.
EOSS trends for supply chain companies in India
Special events call for special measures. Therefore, supply chain companies in India resort to the following measures to handle bulk orders during EOSS.
Demand forecasting:
There will be no business without a demand. Hence, if businesses do not have a thorough understanding of demand, they will be unable to make informed decisions about marketing expenditure, production, staffing, and other factors.
This is why accurate demand forecasting is crucial during the hectic EOSS period. Demand forecasting is the act of estimating and projecting future customer demand for a product or service based on predictive analysis of past data. It assists third-party logistics in India to make well-informed decisions by estimating total sales and revenue for a future period.
Inventory Management:
Inventory management, which involves ordering and refilling inventory, holding inventory, changing frequency, order quantity, and inventory forecasting at the final point of sale, is critical for supply chain management.
Unlike seasonal trends, consumer behavior during EOSS can be unpredictable. Inventory management prepares supply chain companies in India for the unexpected and lubricates inventory mishaps.
Route Optimization:
Logistics managers can use location data to evaluate traffic flow, the ideal delivery path, and concealed location points through route management. Staff is dispatched to the nearest distribution center promptly. Furthermore, supply chain companies in India can get real-time weather reports, which can assist them plan cargo movements and propose alternate routes
What happens when you don’t partner with a 3PL for EOSS?
eCommerce companies are always on the look for ways to maximize profits, and EOSS is one such golden opportunity. However, luring customers goes in vain if a company is unable to meet its needs. End-of-season sale is a profitable opportunity only when businesses are willing to optimize the warehousing and shipment process. Supply chain companies in India are the most cost-effective way to do so.
Outsourcing is a brilliant enabler for businesses to grow, allowing them to focus on their strengths while gaining the solidarity of a logistics partner. When it comes to outsourcing, one must be conscious of changing market conditions and seasonal swings that are unavoidable in the commercial world. Hence, third-party logistics in India, like AAJ enterprises, is exactly what an eCommerce needs while stocking up for the peak hour.
Aaj Enterprises
